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While there has been enough global attention given to making smarter fashion choices when shopping for clothes, not enough has been said about sustainable beauty. Especially, considering that the beauty industry has grown tenfold in recent years. The personal care industry is worth $500 billion per year, and one can only imagine the waste it produces. Considering that most beauty products come packaged in plastic, our average moisturiser bottle can take 1,000 years to decompose, and that’s not good at all. So here’s a question for us, what are the simplest ways to make beauty routines eco-friendly?
What exactly is sustainable beauty?
Sustainable beauty is more than just a buzzword, it’s a movement that we should try to live by as much as possible. It’s about adopting more eco-friendly choices and purchases for our beauty routines. Also, supporting ethical and sustainable beauty brands and products is the way forward.
What to look for in a sustainable and ethical brand?
While no brand or product is perfect, just think about it this way – what are the brands that are going the distance to make the world a better place? No brand ticks every single box on a list of criteria but a good way to pick your beauty products is by keeping the following factors in mind:
- If the ingredients are cruelty-free, organic, vegan and palm oil-free
- If the ingredients are sourced ethically
- What charitable practices does the brand follow
- Thoughtful packaging
- Their waste and resource management
Small changes we can all make to be more sustainable
The beauty industry is obviously not something we can change overnight but just by being a bit more environmentally conscious and spreading awareness to your near and dear, you can do your bit to save the planet in your own small way. Here are a few simple changes that we could all adopt to make more sense of the sustainable movement.Recycling is the key
- Beauty Share
2. Removing make-up guilt-free
3. Packaging matters
4. Saying no minis
5. Rethink your consumption
This Content has originally written by Priyanka Ghura and published on July 11, 2020. No Copyright/IPR breach is intended.
